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Hello,

I am currently tracking almost all the important events on our e-commerce website. Now, I want to use this data to send an abandoned cart email to the customer.
How can I filter out the abandoned carts?
I was thinking if the customer didn’t purchase anything in the next two hours then I can trigger it but if customer has removed an item from cart before that it can be empty.
So what will be a good strategy?

I am saving cart id but i am unable to compare last cart id of item added to cart and item purchased with each other.
 

Hey Aiman,

As you mentioned, most computed traits can only be compared against constants.

I had a bit of a chat with our team and one possible solution would be to tackle this with a SQL, Reverse ETL and profiles sync. If you’d like to explore that option, I can see if I can get some more information on it.

For now, you can try building out an audience where computed trait “added to cart count” > 0, computed trait “removed from cart count” = 0, and “did not perform item ordered” - all during a certain period of time. This will drop users that have done a bit of cart shuffling, but should capture anyone that added items and then abandoned their session.

I’ll do a bit more digging on this.

Cheers,

Tyler

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