Question

Problems with Google Ad Remarkting list destination

  • 26 April 2024
  • 2 replies
  • 38 views
J
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Hi everyone,

I am writing to inquire if any of you have been experiencing issues with audience match using the Google Ads destination. We are currently seeing a 20% decrease in match rate compared to manual uploads to the Google platform. It seems this may be related to API limitations, but I wanted to check if you have also observed a decrease and, if so, what steps you have taken to mitigate it.

Any insights or suggestions would be greatly appreciated.

Thank you,

2 replies

Andrew Ferreira
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Hey @juan pablo duque are you matching on e-mail? I had a similar problem before because I was sending ids to destination instead of e-mails. 

AF
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@Andrew Ferreira Hi Andrew, yes we are matching with email but new also match with phone, this last one identifier makes that the match increase a least for us in a 15% or 20%, but in this moment we are facing problems with the connector.

 

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