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Marketing at Work for Impact

asked in Product Q&A

How might I visualise my backend and frontend events on my website

Hi all,Sorry for the basic question. Is there a way I can see my backend and frontend events on the website? We have all the event names documented but there are many and I’m not always sure what page/section they are referring to.

Can Segment be configured to selectively hash certain data or fields when exporting data? #doublehashing

Has anyone experienced scenarios where hashed email addresses are fed into Segment? We need to create audiences that will be sent back to our Marketing estate, retaining the original encryption of the email addresses. My understanding is that Segment hashes the outbound audience list, which would result in the email field being double hashed. Is there a feature in Segment that allows us to choose which fields to hash? I presume this setting would be in the associated tracking plan?

1001

5 months ago

Kelvin Ng

posted in Product Q&A

Error in accepting team invitaion

Hello, may I know do anyone encounter this situation? My team member have send me a workspace to me invitation through the email. It requires me to sign in, but I have no account so I created one, after that I cannot get into the workspace, do there are any solutions?

Inherited property from previous events

In the context of an app implementation, we are using screen calls and track calls to collect events from our front-end.Is there a way, using destination functions or something else, to force track calls to inherit some of the properties from the preceding screen call? The idea is to add context to events in order to know on which screen they happened.This is needed in my case because some downstream destinations do not support this screen>event hierarchy and do not display screen properties to events. I see that Mixpanel has this concept of “borrowed property” which is cool but limited (and only works in Mixpanel obviously).Thanks!

I use segment to maintain audiences. At times I want to activate an audience by downloading a CSV file from segment and using it to trigger for example a discount for an audience. for each audience I would like to maintain a say 5% control group, so that I can prove the audience behavior is triggered by the discount. I don’t seem to be able to find a method within Segment to be able to do this. Instead I need to run my downloaded file through an SFMC feature that will split out a random group of 5% from the audience.Does anybody know of a way that such a task can be done within Segment itself. Creating for example a random 5% of the Audience in another audience that would then be the control group for that audience.

2366

5 months ago

Bella Randall

posted in Product Q&A

Salesforce sync success rate dropped

Getting the error response that the cookie consent policy expires. Has anyone encountered this?

Qualaroo Destination not Receiving Identify payload

We have set up Qualaroo as a destination, and the tag is running fine. However we have identified a problem. We’re calling identify() from the server side which means the Qualaroo tag does not receive the traits and id payload via Segment’s _kiq.push() call, precisely because we are firing identify from the server-side.As a workaround to this issue we were considering adding a custom source function in order to trigger the identify call on the client side. We would use the page event to trigger the identify call. Something like this: async function onPage(event, settings) { let eventBody = request.json(); Segment.identify({ userId: eventBody.userId });} Question: is this possible? If so, are there any issues or risks with this approach?

Custom link based button inside engage email

Can we use a custom link as a ‘trait’ and then hyperlink it on a button in engage emails? I could not find a way to add a hyperlink to a button which is stored in a user trait. My use case - I want to send a personalised mail to my users which will be able to take them to their respective account pages (hence the custom link).

961

5 months ago

Grant Perry

posted in Product Q&A

Using predictive lifetime value for Meta (FB) ads

I’ve created a predictive LTV trait and want to leverage it via FB ads, especially for new customer acquisition. Is this limited to pushing it as an audience and creating a lookalike etc or is there a more sophisticated way to use this to find likely high LTV new customers?

Source Function Not Working as Expected

Hello all!We currently sync all of our Segment data into Snowflake but there is one event which has a format that upon Segments automatic un-nesting of properties into columns creates a column explosion and sync failure.To overcome this we have been proposed creating the below flow. Segment Source via Function - this function is defined to intercept the malformed property and correct it. Creating an identical event besides that one event property being changed. Segment webhook Destination - this is a webhook (actions) destination which has as input our source which brings in the malformed event. This destination has a mapping configured to send to the webhook url defined by the Segment Source via Function.All Testing is showing that the Source Function is behaving as expected where I can pass in an event with the malformed event and it corrects it. The webhook Destination when sending a test event shows that the event being sent was a success. The problem is that the Source, powered by

RETL Mapping - Refresh Test Data

When editing a mapping for RETL and the source data has changed, the sample data and test data do not refresh. Is there a way to force the preview and test data to refresh?

Integration of talon one and Segment engage

We use Segment Engage as our Engagement Platform and Talon One for promo handling. Wanted to check the viability of this use case if anyone else has tried this - When a user enters and audience/ or triggers an event, we want to generate a personalised promo code in Talon One and send it to Segment engage (in real timish) to send across to that user in an email. Specific question on this, how can we bring this incoming promo code from talon one into email template as a user trait. There is no default integration of Talon One and Segment for engagement use cases. (there is one for CDP data transfer, creating audience etc use case)

933

6 months ago

Tri Le

posted in Product Q&A

Giving access to a team member to create destination

This is my use case:I (Admin) have created a few sources. I have given access to source A to my team member, and they need to create a destination that links to source A. However, it seems like only I can create destination, and they cannot. Is there such a setting in User Access Management that would make this possible?The main point is that I don’t want to be the only one creating destinations, because I could make a mistake when connecting sources to destinations, since I have access to all sources. I’d rather someone who only has access to one source, create the destination.

Searching for Historic Call

Hi there, I am hoping someone can help me find a resource where I can search for a historic call? I want to look at the raw data from a call which occurred around 10 hours previously. I can search in Sources > choose source > Debugger for calls which have happened recently (screen shown below) but am hoping to find one further back than this.I’ve taken a look in the documentation but it’s a tricky one to search and I haven’t come across anything that I think would work.Any help or advice anyone has would be greatly appreciated!

411

6 months ago

Nicolas Recabarren

posted in Product Q&A

Search Custom Hubspot Object By Multiple Fields

Hello everyone!I have an integration from Segment to Hubspot Cloud Mode (Actions) where I created a mapping for group calls for update some deal’s properties on destination.The problem here is that I have a custom property “empresa_id” for search the deal that may be updated, it’s an unique internal company ID on my application, but in Hubspot it can be repeated in other deal with the same “empresa_id” value so Hubpost API failed, because it supports only one record update by request.I have another property called “empresa_activa” (boolean), it describes if deal is active or not, I want to use that property for search the deal to update too:But when I configure it on mapping, the request always fails because the generated search in request is:"filterGroups": [ { "filters": [ { "operator": "EQ", "propertyName": "empresa_activa", "value": "1" } ] }, { "filters": [ { "operato

961

6 months ago

Leonardo

posted in Product Q&A

Facebook Clic Id cookie and FBP cookie are refreshed late

Hello everyone,We've integrated Segment with both Pixel destination and Conversion API destination on our web properties. The documentation emphasizes the importance of passing the `fbc` (Facebook click ID) and `fbp` (browser ID) cookies in the API events to allow Meta to deduplicate events effectively. However, we're encountering a synchronization issue described as follows:A user clicks a Facebook ad and lands on the landing page. Segment initiates, downloading the Pixel via its CDN and sends the `page_view` event to itself. At this point, Meta’s Pixel has not yet activated, so the event sent to Segment may contain either outdated cookies from a previous session or no cookies at all. Meta’s Pixel then activates and performs the following: Extracts the Facebook click ID from the URL and either updates the `fbc` cookie or creates a new one if it's not present. Similarly, it handles the `fbp` cookie, updating or creating it to store the browser identifier. Meta’s Pixel sends the `page

Using objects and arrays of objects as traits in email editor (Broadcast)

Can we use custom traits of data type objects and array of objects in email in Engage? For example - consider these traits - last_car_plan_selected (object type), list_car_policies (array of object type) Now, when I try using these objects in the email in a broadcast - I have used the traits as appearing in merge tags - {{ profile.traits.last_car_plan_selected.name }}, {{ profile.traits.last_car_plan_selected.premium }}, {{ profile.traits.list_car_policies.$.items.policy_start_date }} etc. When this email comes from Segment, the values are blank when infact these traits have specific values in user profiles. I tried using different formats of this using liquid js but it seems nothing works.

Integrating JSON type columns to Snowflake instead of flattening

When we send JSON object type columns to Snowflake, Segment flattens them and create separate columns for each key. This exceeds the 5000 properties limit. What would be a good workaround for this? We are thinking of sending data in Array format but it will require more effort in Snowflake to use such data.

Not able to sync nested fields under object in Intercom

We are syncing fields nested under the object to Intercom, but it seems it is not working.we have the following tracking plan for Identify and Group calls.For the Identify call, we are trying to sync the pickupOutsourcingEnabled field, which is under the settings object. To enable this sync in Intercom, we updated the filters and created a Transformation to move the property to the root level.Although we are not encountering any errors in the Event delivery when sending fields to the Intercom destination, we are unable to see the field in Intercom.Group Call Tracking plan{ "$schema": "http://json-schema.org/draft-07/schema#", "type": "object", "labels": {}, "properties": { "context": { "id": "/properties/context" }, "traits": { "type": "object", "properties": { "settings": { "description": "Buyer company settings.", "id": "/properties/traits/properties/settings", "properties": { "pickupOutsourcingEnabled": {

813

6 months ago

juan pablo duque

posted in Product Q&A

Problems with Google Ad Remarkting list destination

Hi everyone,I am writing to inquire if any of you have been experiencing issues with audience match using the Google Ads destination. We are currently seeing a 20% decrease in match rate compared to manual uploads to the Google platform. It seems this may be related to API limitations, but I wanted to check if you have also observed a decrease and, if so, what steps you have taken to mitigate it.Any insights or suggestions would be greatly appreciated.Thank you,

Setting up Google Analytics 4 Web Destination

We have been having difficulties getting GA4 to properly load and ingest data from Segment. Anyone have tips or settings they recommend we use both within GA and within Segment?

Product user IDs as Segment user IDs

Hello! I’m new to Segment and want to make sure we’re implementing user ID best practices.According to this document:A userId should be a robust, static, unique identifier that you recognize a user by in your own database systems. We anticipate sending events to Segment from multiple products, each of which has their own user database. Should each product use its own user IDs as the Segment user IDs? More concretely, suppose we have a user who has created accounts in product A and product B. They used the same email address when they created each account. Since product A and product B have different user databases, this user has two user IDs: uuidA and uuidB. When we send events for this user to Segment from product A, should the user ID be uuidA? That would mean we have two Segment users (uuidA and uuidB) that correspond to one user.Thanks in advance!

'screen' call on mobile

Simple question (I think)...is the screen call automatic on mobile with each screen change? Or does it have to be called manually? This section says:Segment automatically calls a Page event whenever a web page loads. This might be enough for most of your needs, but if you change the URL path without reloading the page, for example in single page web apps, you must call Page manually...but the subsequent section on screen does not mention one way or another.

eTimedout errors for Webhook Destination

Hey all -- we have a few different platforms that we push data into that aren’t native Segment destinations. For these, we rely on the Webhook Actions destination to create these integrations. One issue we’re experiencing is a fairly quick time-out rate that’s preset within these destinations. In short, if there’s no response from the endpoint we POST to within 5s, Segment auto-retries the request. What we’re seeing in actuality is that the endpoint is successfully receiving the request from Segment but due to some added platform latency, the response isn’t getting back to Segment in time. This causes multiple retries and duplicate data or actions to be taken by the destination platform. For the group, has anyone found a way to creatively solve for this retry rate? For the Segment Team end, is there the possibility to allow for configurable retry rates?

Segment EdgeSDK and payload modification

We are starting to use the Segment EdgeSDK and I currently have some analytics.js middleware functions that I would like to move to my edge worker so that they can be maintained across our properties. Specifically, I am modifying the campaign context to normalize UTM parameters to improve the adhoc reporting in GA.Does anyone have any experience doing this? Or maybe an example they could share?Thanks,Chris

1203

7 months ago

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